Melons Australia (the Australian Melon Association) is the peak industry body for the melon industry in Australia. With over 250 Australian melon growers, MA represents their members to all levels of government and the supply chain. Membership also includes wholesalers, service providers, marketers, consultants, and researchers.
Melons Australia was founded with the objectives of promoting and coordinating all aspects of the industry, to encourage free exchange of ideas and information and to foster goodwill among the industry. The melon industry is working together to build a successful future for the Australian melon growers by:
- Delivering product that lives up to the expectations of consumers Innovation that creates improved products and operating systems
- Engaging the key retailers with industry strategies
- All levels of industry supply chains working together
- Adequate resourcing of action to implement industry priorities.